About Page


My grandfather was a scientist in England. For someone who spent the majority of his career developing vitamins + supplements, I was always surprised by how adverse he was to taking them himself.

I soon found out this was because he knew exactly how they were made. Did you know that 50% of the ingredients in most supplements are actually just chemical preservatives + fillers? I didn’t.

We figured there must be a better way.

The Nue Co. was born in 2017 with the aim of redefining the relationship we have with our health. We launched with a line of food-based supplements, which has since expanded to include a topical spray + two tinctures.

Our mission back then was simple, and it remains the same today. We believe that taking supplements should feel like a treat, not a chore. Our luxurious formulas pair potent natural ingredients with results that you can feel.

When in doubt, turn to food first. Nothing works better. When you can’t, take our supplements.